WhatsApp Business API: What is it?

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Facebook established WhatsApp Business in August 2018, WhatsApp Business API helps organizations/businesses can easily receive and respond to an unlimited number of WhatsApp messages. To offer medium and big businesses a customized solution for increasing their consumer engagement via WhatsApp.

Over 2+ billion individuals use WhatsApp daily, making it a popular messaging platform. Using WhatsApp Business API for commercial communications is, thus, a wise business move.

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